Brand Camp: Nov 30–Dec 1

 
 

Get the framework to build a brand that builds fans

A two-day intensive to help sharpen your story, position your product, get more from your creative partners, and win PR, users, distro & $$$

November 30 & December 1, 2023, 10am–4pm
Saint Paul, MN

$975/person

Have you ever struggled to tell your brand’s story? Had trouble explaining how you differ from your competitors? Paid for design work that just doesn’t match the vision in your head? Failed to grow your audience even though you know your product is amazing?

We can help.

We’re Abby Haddican & Julie Kucinski, an award-winning creative duo that’s created multiple category-crushing brands. We have years of experience helping companies and entrepreneurs perfect their messaging and stand out from the crowd. Join us for an intensive two-day branding sprint, and leave with a clear vision for your organization, plus an actionable framework for building a brand that inspires, disrupts, and gets results.


Who Is Brand camp For?

  • Early stage startups

  • New brand founders

  • Companies considering a rebrand, new product launch, or strategic pivot

  • Entrepreneurs preparing to pitch, launch, or level up

  • Teams readying for an upcoming creative initiative or period of growth

  • Organizations struggling to tell their stories, articulate their value, or differentiate themselves from the competition

 
 
 

FROM the minds behind

 
 

 
 

Meet your camp counselors

 

Abby Haddican is the founder of Abby Haddican Studio, a multidisciplinary design firm specializing in branding, packaging, and type design. She approaches each project with joy, curiosity, passion & playfulness, and takes pride in creating original, strategic design work that’s made to last. Over the past decade, Abby has helped numerous established and emerging brands bring their stories to life and their products to market. Abby’s branding clients include Nopalera, Wile, the Los Angeles Times, Ocoa, Caboo, Peace Coffee, and many others.

Julie Kucinski is a brand strategist and creative director who has worked on category-defining brands since the start of her career. Her unique background includes agency stints, CMO positions, corporate innovation, pitch consulting and she is now a co-founder of supplement brand Wile.  She brings a unique mix of strategic insight, bold originality and raw-knuckled pragmatism drawn from the startup frontlines. Her brand experience includes Mrs. Meyers, Boomchickapop, Aveda, L’Oreal, Target, Nopalera, Wile, Ocoa, Caboo and many others. Julie is based in Minneapolis. 

 
 

we’ve WON OODLES OF CREATIVE AWARDS AND been featured in

 

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